PC Revival: Windows 11’s Big Reboot at CES 2025

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Key points

• Windows 11 is set to become the new standard for PCs in 2025, with the majority of businesses planning to refresh their PC portfolios by the end of the year.
• AI-powered PCs are transforming the way people work, with Copilot+ PCs being the fastest, most intelligent, and most secure PCs ever built.
• The future of PC technology is exciting, with Microsoft’s ecosystem partners driving innovation and collaboration to deliver secure, advanced, and affordable devices.

Microsoft’s 2024 has been marked by significant innovation and advancements, particularly in the realm of Artificial Intelligence (AI). AI-enabled PCs, like Copilot+, have pushed the boundaries of what’s possible on a Windows PC, and are set to revolutionize how people work and interact with their devices.

Building on the success of Windows 11, the Copilot+ PC category has seen significant growth, with a range of devices powered by Snapdragon, AMD Ryzen AI, and Intel Core Ultra processors. These PCs are up to five times faster than 5-year-old Windows PCs, and offer unparalleled battery life and security.

According to Don McGuire, Senior Vice President and Chief Marketing Officer at Qualcomm, the advancement of Copilot+ PCs powered by Snapdragon X Series processors has set a new standard for performance and security. This partnership with Microsoft and Qualcomm is "marking a significant step forward in the PC industry," offering customers with unparalleled experiences and capabilities.

AI is not only changing the way we work but also how we play and interact with our devices. The integration of NVIDIA’s GeForce RTX GPU technologies with Windows 11 is enhancing graphics, AI capabilities, and overall performance. "By integrating NVIDIA’s advanced GeForce RTX GPU technologies with the power of the Windows 11 platform, we are enhancing graphics, AI capabilities, and overall performance," says Jeff Fisher, Senior Vice President of GeForce at NVIDIA.

Microsoft’s commitment to security is also unparalleled, with a range of security features designed to significantly reduce the potential of sophisticated cyber-attacks. From the Secured-core PCs, which provide reinforced protection against firmware attacks, to the Pluton security processor, which offers a unique level of chip-to-cloud security, Microsoft is ensuring a seamless and secure experience for all its users.

As we look to 2025 and beyond, the demand for secure, advanced AI-enabled hardware will continue to grow. With Windows 11 and Copilot+ PCs, customers will have the latest technology to support their ever-changing needs. Whether it’s work, play, or communication, AI-enabled devices will revolutionize the way we interact with the world around us.

Microsoft will be showcasing the latest innovations at the Consumer Electronics Show (CES) in Las Vegas, demonstrating how its ecosystem partners are advancing the category and the industry. With a focus on security, performance, and functionality, the future of PC technology is bright, and we can expect exciting announcements in the months to come.

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