Key Points:
• Microsoft Azure Maps provides a collection of mapping and location APIs that enable enterprises to add location intelligence to their solutions.
• The Geocoding Service is one of the most prominently used Maps APIs, allowing for the conversion of textual addresses into geographic coordinates.
• Azure Maps geocoding service offers data accuracy and coverage, security, compliance, and scalability, making it a reliable choice for organizations.
Geocoding: The First Step towards Unlocking Location Intelligence
Microsoft Azure Maps has been continuously investing in geocoding services for decades, providing the best offering in the industry. Geocoding is a crucial step in location intelligence, setting the foundation for advanced location analytics. The Azure Maps geocoding service enables organizations to geocode multiple data points easily, enriching databases with location data to create mapping-based web and mobile applications.
Why Choose Azure Maps Geocoding Service?
• Data Accuracy and Coverage: Azure Maps sources data from multiple trusted data providers, providing country, city, street, address, and other granular regional-level data coverage across the globe.
• Security, Compliance, and Scalability: Azure Maps is natively hosted in Microsoft Azure Cloud Services, reaping the benefits of the broader security and scalable infrastructure of Azure.
• Favorable Terms of Use: Azure Maps geocoding API enables users to save geocoded addresses and coordinates for data enrichment scenarios, saving costs and time.
How Organizations Use Geocoding Service?
• Faster Checkout and Seamless Delivery: Retail companies use Azure Maps geocoding service to enhance the shopping experience, enabling online shoppers to register their addresses and check out quickly.
• Targeted Marketing with Customer Insights: Brick-and-mortar stores and restaurants use Azure Maps geocoding to locate customers’ closest retail location, targeting email advertising and sales fliers.
• Preemptive Planning with Pattern Analysis: Public health institutions, non-governmental organizations, and health insurance providers use Azure Maps geocoding service to visualize distributions of health outcomes on a map and analyze risks of potential viral outbreak scenarios.
• Location-Based Risk Analysis: The insurance industry uses Azure Maps geocoding service to estimate the level of risk an insurer needs to have covered by their policy.
• Fleet Route Optimization: Logistics, shipping, and transport companies use Azure Maps geocoding service to geocode addresses, converting customer and other addresses into latitude and longitude points.
Get Started with Azure Maps
Azure Maps is designed for compatibility, enabling seamless integration with a range of Microsoft services. With minimal coding required, you can enhance your applications with powerful mapping and location analytics capabilities. Visit the Azure Maps product page to learn more and get started with Azure Maps.
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